Client Case Studies
Learn how I excel at helping customers like you revolutionize their marketing strategy to achieve business objectives. Whether your goal is lead generation or revenue growth, I will seamlessly integrate with your company to drive business expansion and optimize efficiency.
Tooling.Aero Taking Flight with a Revamped Marketing Strategy
Client Challenge:
Tooling.Aero, a one-stop shop for aircraft tooling solutions, wanted to attract new customers. Initially seeking social media and email support, I helped them realize they had broader needs. Tooling.Aero brought me on board to provide fractional CMO support for six weeks. I helped them align their business objectives with their marketing strategies to generate brand awareness, improve their customer's onsite experience, and drive new leads. I provided them with a better marketing automation tool and a more defined plan for managing their marketing efforts.
No Small Feat - Building a Multi-Brand Strategy for FCAH Aerospace
The Challenge:
FCAH Aerospace, a leading aviation solutions provider, sought to enhance its market presence, generate qualified leads, and optimize marketing ROI across its five distinct brands. The company faced challenges aligning marketing efforts across the brands and with sales goals, measuring marketing performance, and leveraging data to drive strategic decisions.
Boeing - A Digital Transformation Journey
The Challenge:
Boeing faced the challenge of developing and creating digital marketing strategies to increase online revenue and enhance customer engagement amidst a competitive marketplace. The company sought to optimize its digital marketing efforts, improve website performance, and leverage cutting-edge technology to drive growth. As the product owner for eCommerce Digital Marketing, I worked with the eCommerce team to solve this challenge for parts sales across Boeing Parts, Boeing Distribution, formerly Aviall, and Boeing Distribution Services, formerly KLX.
